Find and fix the weakest points in your conversion funnel.
Kantaloupe dives into the data to identify where you’re losing visitors and spot your biggest conversion opportunities for quick wins and long-term gains.
Reliable data is the ground floor of any successful conversion rate optimization (CRO) program. Kantaloupe records events, organizes analytics and extracts actionable insight across your customer lifecycle to inform CRO decisions and build a strategic roadmap for conversion improvement.
In 90 days, we increased conversion rates by 25% and paid acquisition leads by 20% while lowering cost per clicks by 35%. Want results like these?
Using data-informed insights, our team of CRO analysts maps out your site’s problems and opportunities. We formulate hypotheses and execute controlled tests. The process is iterative. We learn from each experiment, collecting valuable data along the way so we can eliminate conversion barriers and send revenue soaring.
Convert more customers now
CRO is a scientific process. It requires a litany of tools to truly understand the customer journey and spot the conversion leaks and opportunities. We’ve mastered them all:
Every hypothesis, every test, every design change and every message is based on what we know about your customer: who they are, what they want, why they want it and how they like to consume it. We get to the bottom of why your visitors buy (and why they don’t) — guaranteed.
Kantaloupe’s growth process is built on science and informed by data.
Here’s how we continuously improve the user experience:
Funnel analysis, data auditing and event tagging to pinpoint problems and potential gains
Deep competitor analysis and customer research to understand buyer motivation
Data-based treatment formation to address identified issues
Advanced A/B, multivariate and split testing to determine which treatments work best
Ongoing refinement to form new hypotheses, run more tests and build on
We're so passionate about CRO, we've dedicated a whole site to it: BigCro.com